Who we are
Our core values guide our decision making, enable us to attract the right talent, and build trusting relationships with our customers.
They define who we are.
Value 1
Integrity in everything we do
Value 2
Customer-Centric excellence
Value 3
Empowering People
At our core, we uphold integrity as the cornerstone of our actions. We are unwaveringly genuine, ensuring sincerity, reliability, and trustworthiness in every interaction.
Our commitment to honesty is the bedrock upon which our relationships are built.
Genuine
We believe in responsible investing practices based on transparency will foster a sense of security, empowering everyone to make make informed investment decisions.
Honest
Honesty lays the foundations of trust, we are impartial and present the facts without opinion.
We will not attempt to influence your decisions but will provide the tools you need to assess your options.
Trust
Ultimately your trust in us to provide you with the facts & insights about your investments, helping you to protect and grow your money, is critical if we are to foster a sense of security that will allow you to focus on your long-term financial goals.
Our pursuit of excellence is laser-focused on delivering the utmost value to our customers. We prioritize accuracy and relevancy, providing information that is essential and true.
Every product and service we offer is thoughtfully designed with our customers’ best interests at heart, building enduring trust with each interaction.
Simple
In essence, simplicity acts as our bridge.
Removing the complexity and making the process more user-friendly and approachable, enables us to open doors to a wider audience and empower everyone to participate in building their financial future.
Personal
Everyone has unique financial goals, risk tolerances, and time horizons.
A tailored investment experience focusing on your unique specific needs will help you stay engaged.
This can lead to you actively managing your portfolio, exploring new investment opportunities, and staying informed about the market.
Relationships
The relationship that we strive for is a collaborative partnership focused on helping you achieving your financial goals.
Whilst we provide you with the platform top help you achieve these goals, we actively encourage feedback that will enable us to develop the platform and better serve your needs.
We are deeply people-focused, recognising our team as our most invaluable asset. Embracing the strength of diversity, we honour each person’s unique perspective and opinions.
Our dedication to simplicity and clarity in communication nurtures an environment where every voice is heard, respected and valued.
Autonomy
We believe in the right to make decisions without coercion or undue influence.
It is more than simply having choices. We believe in providing you with the ability to take action based on your decisions and giving you the tools to see it through.
Competence
We believe that everyone should have the skills, knowledge, and abilities that enable them to perform a task or function effectively.
Whether and investor using AlphaMolly, or part of our team helping us deliver an amazing product, we are committed to giving people the confidence in their own abilities to perform and achieve their goals.
Self-determination
The ability of an individual to make their own choices and control their own destiny, is paramount.
Being in control will inevitably mean that mistakes are made, more important is to understand the consequences and learn.
We see this as a core part of the personal growth and development journey to attain self determination.
Why it matters
Our values apply as much to how we serve you as our customers, as to how we function as a team ensuring the development of our human capital.
We don’t invest because of free or low-cost transactions, we, just like you, invest because we dream of a better life and to be in control.
1
Impact
It is our ambition to impact the lives of as many investors as possible, helping them to achieve their dreams and achieve their financial goals.
We cannot achieve this if we do not give you cause to believe in our commitment.
2
Control
Everyone should have the opportunity to feel in control of their financial future.
Whilst investing is complex and fraught with risk, your ability to feel in control should not be as symptom of financial literacy or easy access to the right information.
3
Time
Let’s face it, we have all got used to the instant availability of information in today’s always-on digital culture.
Increased work demands, family commitments, and our appreciation of leisure pursuits leave us little time to identify what matters to protect our financial future.